Bryan Meszaros shares his secrets to designing memorable experiences

We were thrilled to have New Jersey-based Bryan Meszaros of  OpenEye Global, our second speaker in our WTF series, make the trek up to Vermont to share how he built a career and business in Experience Design.

His journey began in his mother’s basement where his ambition and curiosity led him to start OpenEye. Fast forward to now—his team of “nomads” are taking the design world by storm one experience at a time, blending technology, innovation, and a desire to engage in unexpected ways. In his 17 years, he has brought wax figures to life, empowered children to design, care for, and race their very own fish, and has even had the opportunity to create a holographic Slimer for the Ghostbusters reboot. With each opportunity to engage, Bryan and his team put the mindset and desires of the participant at the center of everything. They challenge themselves and their partners by asking—What would make the experience that much more memorable? How does the experience in that moment transport them to another time and place? How can they take a piece that experience “home” with them?

Experience Design is a growing field, and as technology evolves, the creative opportunities will evolve and grow in tandem. A big thank you to Bryan Meszaros for shedding some light on the world of Experience Design.

Bryan is the CEO of OpenEye Global, a firm that creates meaningful digital experiences, which he established in 2002. With over 17 years of experience, Bryan has been recognized as a global industry leader in experience design. Bryan maintains an active involvement as both President of the SEGD Board of Directors, and member of the Digital Signage Expo Advisory Board, helping to further educated the design community on digital engagement. He has been recognized by both Design:Retail and Commercial Integrator magazines as one of the most influential young professionals in both the retail design and digital signage industries. Bryan is also an adjunct professor at Seton Hall University where he teaches a class on Digital Engagement.


Today is arguably one of the most exciting times, and let’s face it—overwhelming times—to be a designer. From problem-solving in health care to bringing about social change in society, design is exploding and constantly changing. AIGA Vermont is excited to bring a new series focused on these issues and discussions around emerging trends and the future of design. Please join us for monthly talks by local and national design champions to inspire and educate in the areas of social design, health care design, game design, exhibit design, government design, UX, AR/VR, and more! Sponsored by the Masters’ in Emergent Media at Champlain College.

Stay tuned as we announce upcoming speakers and dates for the following exciting topics:
Exhibit Design
Health Care Design
UX Design
Social Design
Game Design
And more!


By AIGA Vermont
Published October 26, 2018
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